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23 Oct 2025
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23 Oct 2025
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The new 'Keep Being You' campaign
Healthcare provider, Hidden Hearing, marked World Hearing Day with the unveiling of a new flagship centre of excellence in Castlebar.
The new branch was opened this week aligning with World Hearing Day celebrations, and showcasing Hidden Hearing's commitment to leading-edge diagnostic audiology and personalised hearing care in a patient-centric clinic.
The newly opened Centre of Excellence in Castlebar is the latest addition to Hidden Hearing's growing network, featuring state-of-the-art facilities and a range of new services designed to offer the most advanced hearing care solutions.
Situated in the town’s main retail district on Hopkins Road, this centre stands as a testament to Hidden Hearing's dedication to expanding access to top-tier audiology services in Ireland.
Speaking at the event, Olympian Annalise Murphy shared her own experience ‘watching someone carrying on with hearing loss’ calling it ‘sad’.
“The campaign ‘Keep Being You’, delivers an important message to everyone to get your hearing checked so you can live your life to the fullest and most importantly, not lose the parts of yourself that make you, you” said Ms Murphy.
“Keep Being You” is the hearing healthcare brand’s latest media campaign, emphasising how hearing loss doesn’t mean missing out on life.
Over the past year, Hidden Hearing has focused on the expansion and refurbishment of its clinics, along with the introduction of new outreach audiology services, to meet the needs of Ireland’s increasing ageing population.
"Our business strategy is firmly rooted in organically growing our clinic numbers across the island of Ireland, investing in our people, and forming partnerships with Irish healthcare advocacy and research groups," said Hidden Hearings Managing Director, Stephen Leddy.
The ageing population and the growing understanding of hearing loss's broader health implications have driven increasing demand for audiology services.
With medical research identifying hearing loss as a modifiable risk factor for dementia, Hidden Hearing is at the forefront of providing treatments that not only improve hearing but also contribute to overall health and well-being.
To honour World Hearing Day, Hidden Hearing focused on raising awareness of hearing loss as an 'invisible disability' and the need to destigmatise hearing solutions.
The company is dedicated to educating both consumers and medical professionals on the latest hearing healthcare advice.
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