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Westport is subject of groundbreaking travel study

Westport is subject of groundbreaking travel study

Áine Ryan

WESTPORT has been selected for a groundbreaking national study into travel patterns aimed at shaping the country’s future transport needs. Along with Limerick city and Dungarvan, it is one of only three centres in the country chosen to participate in the study
Commissioned by the Department of Transport, the results of the study will inform transport planning – locally, regionally and nationally. Throughout October researchers will continue to interview householders in the town, asking specific questions about their travel habits.
The study is being carried out by Amárach Research with the support of Westport Town Council.
The trained Amárach interviewers need  1,500 responses from Westport to make the project a success. All interviewers are carrying official identification and householders are advised to ask for this identification before participating.
“We are appealing for households to co-operate in what is very important research that will contribute to making all our lives easier. The challenging element of the research is the requirement to get a very high response rate in each area. The benefits of the survey will flow through in planning for the future,” Michael McLoughlin, the Chief Executive of Amárach Research said.
“We really need the support of local people and we appreciate everyone’s co-operation. As a measure of our thanks respondents will be entered into a raffle for 45 one-for-all shopping vouchers valued at €20 each,” he said.
Commenting on the importance of the study, the Town Clerk, Ann Moore said:  “The survey will provide us with detailed insight into the travel plans and patterns of the community here.”
Amárach confirmed that results will not identify individual participants. Study partners also include the international transport experts, MVA Consulting and the Economic and Social Research Institute.

MORE www.amarach.com

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