Achill native Colm Cafferkey believes the success of Lucky Run in the online RTÉ Story Land competition is primarily down to the fast paced script and the plot which has ‘gripped’ viewers from the outset.
Speaking to The Mayo News ahead of filming for the penultimate episode of the four part series which begins on Friday Cafferkey said with the internet you have two to three minutes to grab the attention of the viewer.
“The attention span of internet users is far shorter than in television where you might have five or ten minutes. Our script and plot is quick and moves very fast so I think it suits the story and the format of the competition.”
The drama series is written and directed by Colm Cafferkey and produced by Capaillín Bán, which was founded by Shrule man Eamon De Staic. It also features Westport actors Donal O Meachair and Owen O’Malley.
“The reaction has been brilliant. People have been asking us what’s going to happen. They’re not just watching it because they know one of the cast, they’re watching it because they want to see what happens to the characters and they are interested in the story.”
“It’s great. Our hope at the beginning was that we’d progress and be in a position to film all of our episodes. Now it’s really great that we’re in the final, and now that we’re there we just want to push on and win it.”
Galway-based Cafferkey says that the buzz and anticipation on social networking sites has increased the momentum surrounding the series and he admits he is deeply appreciative for all the support the series has received from Mayo and Galway in particular.
“Our local areas have been great, they have really got behind the production and helped us to promote the series. Now we’re trying to spread it out a little further and win the competition.”
For more information find Lucky Run on Facebook or watch all episodes on www.rte.ie/storyland.